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Rob DuBois

Rob DuBois is the founder and lead Impact Coach of the “whole-person development” firm, Impact Actual. He is also a multilingual, retired U.S. Navy SEAL, intelligence professional, and career Red Team security leader. He has worked in more than 30 countries over more than 30 years.

In 1986, Rob underwent Russian language and culture training for service with the National Security Agency to fight against the existential threat of the Soviet Union. After ten years working out of NSA in Maryland, a multinational base in Northern Turkey, and Hawai’i, he transitioned to SEAL training. (He does not recommend anyone else try going through SEAL school as an “old man” of 30 years!)

From 1996 to 2006, Rob served as a special reconnaissance SEAL at SDV Team ONE in Hawai’i and as a Red Team operator based in Washington, DC. He has trained foreign forces in a dozen nations and has planned mock terrorist attacks (for the purpose of exposing vulnerabilities) against American interests worldwide.

On 9/11 Rob was teaching Arab commandos at a remote Arabian Gulf base. American and Arab SEALs together watched the Towers collapse, and both nations went to war against al Qaeda.

Such complex experiences led to his first book on cross-cultural conflict, “Powerful Peace: A Navy SEAL's Lessons on Peace from a Lifetime at War.”

Former Secretary of Defense James Mattis emailed Rob about Powerful Peace to say, “You’ve written a masterful work ... you did expand my perspective.” And world-renowned peak performance expert Tony Robbins called Powerful Peace, "A must-read for all, but especially those who wish to influence others."

Rob has spoken extensively on national and international television, radio, and in keynote talks across the United States on “unchaining” human potential and leading powerful teams. (You can also see him in the exciting National Geographic documentary “MYgrations,” a six-week trek — without food or weapons — across the Serengeti in Tanzania.)

He has five amazing adult kids (well, one’s 13 going on 30), and an amazing life partner in Amy.

Rob has been very concerned for a very long time about the degradation of American leadership and governance. And now that he’s finally “settled down” in Colorado Springs after nearly 40 years of service, would like to bring this unusual wealth of experience to supporting the new hope of Forward. For the past few months, he has been serving as the Communications Committee Chairman for the Colorado Forward Party. Rob believes that from a seat on the Executive Committee he would be well positioned to both help serve the party’s needs and more effectively guide the organization’s extensive and essential communications responsibilities.


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